Japan is the most developed Asian country and offers plenty of growth opportunities for eCommerce companies that wish to enter the market.
The eCommerce market is the third-biggest in the world, ahead of the UK and just behind China and the US. In 2020 alone, it grew by as much as 26%.
The same as for the US, Amazon is a major marketplace but there are also a handful of other options available. In this article, I explain the most important information for foreigners who wish to enter the Japanese eCommerce market.
Topics covered:
- Market Entry Strategy
- Japan Market Entry Obstacles
- Market Entry Research
- Incorporation
Market Entry Strategy
Entering a market can mean different things and highly depends on your level of involvement. Continue reading Japan Market Entry Guide: An Introduction