Getting started on Lazada is easy. You won’t need more than a copy of your ID and a business certificate, then you’re ready to go.
Still, being a cross-border seller on Lazada requires a bit of DIY, as you’re responsible to manage your products in Lazada’s so called “Seller Center”.
Before you start selling on Lazada, it’s important that you understand how to manage your Seller Center. It’s crucial to avoid mistakes that can result in de-listed products, increased returns, and bad customer ratings, especially as a new seller.
In this article, I explain what Lazada’s Seller Center is and how you can manage everything from product uploads, product pricing, customer returns, and more.
What is Lazada Seller Center?
In short words, Seller Center is a dashboard integrated in Lazada’s platform. Here, you can upload new products, manage product pricing, orders, deliveries, and customer returns.
Thus, before you can get access to your Seller Center, you need to become an official seller on Lazada and sign all the paperwork needed.
The Seller Center is fairly easy to navigate, but it can be preferable to have a helping hand in the start, to save time and reduce mistakes.
As mentioned, it’s easy to get started on Lazada, especially when comparing to many Chinese marketplaces, like Tmall Global. Here, sellers often need to hire so called Tmall Partners that manage the stores for them continuously.
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