China has one of the biggest food markets in the world and is set to overtake the US soon. With increased disposable incomes and appetite for foreign food products, there are plenty of opportunities for companies to profit from the market.
However, before you start selling in China you must get market insights, build up brand awareness, and sometimes work with a distributor that can help you import the products. One of the best ways of doing so is by visiting local trade fairs.
Therefore, I have written this article where I list some of the leading food and beverage trade fairs in China.
SIAL is the biggest food and beverage trade fair in China that attracts more than 100,000 visitors annually. The event has been held in Shanghai since 2000 and is a perfect place for foreign brands to learn more about the Chinese market, connect with distributors, brands, and to network. Continue reading Top 5 China Food Export Fairs